In this episode, we continue our exploration of the intersection of diet culture, hustle culture, and online business. We’l continue to explore the paradoxical nature of these cultures and how they can negatively impact mental health. I’m sharing some stories of my personal experience “growing up” in the online business culture, and feeling like I never fit in and wanting to be successful in my own venture.
We also highlight the tendency to blame the consumer or client when desired results are not achieved, rather than questioning the effectiveness of the product or method. We explore spiritual bypassing and how this often leads to toxic positivity and a failure to address systemic oppression and privilege amongst online business coaching communities.
As always, we finish the episode with some journal prompts and reframes to help us deepen our personal anti-diet work.
Chapters
06:53 Melanie's Journey To Starting An Online Business
09:59 Following The Rules & Fear Of Failure
13:28 Leaving The Business Coaching Bubble
19:41 Inflated Testimonials & Lack of Context
24:06 Selling The Next Best "Secret" & Marketing 'Pain Points'
28:04 Moving The Goalposts
32:46 Spiritual Bypassing, Toxic Positivity and Systemic Oppression in Online Business
34:49 Undermining Trust, Intuition & Autonomy
37:17 Ditching Diets & Online Business Coaching
38:36 Reclaiming Lost Parts of Myself
40:57 Anti diet journal prompt & reframe
43:30 Navigating the Online Space
The Intersection of Diet, Hustle and Online Business Culture | Part 02